BrandSmart: A Formal Education in Building Smart Brands
We transform busy marketing professionals into confident Brand Strategy Experts by teaching them a proven, step-by-step branding process. We teach our process exclusively to marketing professionals, including in-house and external agencies (design, advertising, public relations, interactive, and marketing), colleges and universities.
Have a Brand Strategy Question?
We will answer it FREE! - Click Here
Transforming Busy Marketing Professionals into Confident Brand Strategy Experts
The BrandSmart Process has helped build brands like Whole Foods Market, New York Life, USAA, several non-profits, numerous Consumer Product Goods (CPGs)—and even one Episcopal seminary.
Without fail, our process will:
- Turn your strategy process into an actionable plan with defined deliverables
- Ensure your account planning process aligns with your clients’ business strategy
- Produce a unified executive brand vision for you and your clients
- Bring you and your client into agreement on marketing communications strategy
- Ensure creative is ALWAYS on target
- Produce additional revenue for your agency
- Build a stronger agency-client relationship
- Allow you to differentiate your agency and services from your competition
- Save your agency time, money and resources